Toyota Motor Manufacturing France (TMMF) will as of May 2013 start building its Toyota Yaris compact car for export to Canada, the United States and Puerto Rico. The annual export volume is planned to be around 25,000 units.
Building the Yaris for customers across North America will represent an additional investment of EUR 8 million at TMMF. This investment is required to build the car to the specific requirements of the new market, including the installation of a North American specific 1.5-litre petrol engine, automatic transmission, differences in the rear bumper, as well as other items linked to specific local regulations. Only petrol versions of Yaris will be exported to North America.
The current generation Toyota Yaris was launched in Europe in the summer of 2011, followed by the Toyota Yaris Hybrid in June 2012. Sales of the Yaris in Europe between January and May this year saw a year-on-year increase of 22 per cent.
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