The economic disruption of the pandemic in 2020 has been enormous. With travels being halted and cities in lockdown, car manufacturers are experiencing a huge profit decrease.
In our top 10 most searched for cars in the pandemic infographic, we analyzed the search volume of consumer’s Google searches for cars in Canada and the United States. Most brands suffered a decrease in interest with a lower number of consumers searching for their cars in comparison to 2019. Based on our 2020 analysis, people are focused on affordable and low-cost to repair vehicles. As a matter of fact, only one major car brand experienced a positive search increase. Here’s how the shopping intent of consumers shifted in Canada and the US.